My name is Simon Schmalhorst. I am a 25-year-old graphic designer based in Berlin, Germany. Since 2014 I study communication design at Hochschule Darmstadt. Besides my focus on developing graphic design products such as books, posters and websites, I also have a strong interest in conceptual art and photography. In 2018 I did a 5-month internship at the studio of Daniel Wiesmann in Berlin. Later that year I studied at the Art Academy of Latvia in Riga for one semester.

Feel free to me for any further information or work requests.

Imprint and Privacy Policy

After a research on statistics about livestock and animal products I made this series of posters (DIN A1).

In 1925 a broiler was slaughtered at the age of 112 days with a weight of 1.1 kg, in 2017 after 47 days at with a weight of 2.8 kg.

Source: National Chicken Council (2017). U.S. Broiler Performance. https://www.nationalchickencouncil.org/about-the-industry/statistics/u-s-broiler-performance/ [19.07.2018]

5000 liters of water are needed to make 1 kg of cheese.

Source: Mekonnen, M., Hoekstra, A. (2012). A Global Assesment of the Water Footprint of Farm Animal Products. Ecosystems, April 2012, Volume 15, Issue 3, 401-415.

The production of meat and dairy products accounts for 83% of all agriculturally used land.

Source: Poore, J.,Nemecek, T. (2018). Reducing food’s environmental impacts through producers and consumers. Science, 01 Jun 2018, Vol. 360, Issue 6392, 987-992.

Pork production in Germany has increased by 50% over the past two decades, while the number of enterprises has fallen by 90%.

Source: Heinrich-Böll-Stiftung (2016). Fleischatlas 2016. Daten und Fakten über Tiere als Nahrungsmittel (p.8).

Poultry accounts for three-quarters of all birds in the world.

Source: Yinon, M. , Phillips, R., Milo, R. (2018). The biomass distribution on Earth. Proc Natl Acad Sci U.S.A., Jun 2018, 115(25), 6506-6511.

Livestock is responsible for 80% of deforestation in the Amazon.

Source: Global Forest Atlas. Yale School of Forestry & Environmental Studies (2015). Cattle Ranching in the Amazon Region. https://globalforestatlas.yale.edu/amazon/land-use/cattle-ranching [19.07.2018]

100 g of beef produces up to 105 kg of greenhouse gases, whereas 100 g of tofu produces less than 3.5 kg.

Source: Poore, J.,Nemecek, T. (2018). Reducing food’s environmental impacts through producers and consumers. Science, 01 Jun 2018, Vol. 360, Issue 6392, 987-992.

For 17 calories of crop you get 1 calorie of meat.

Source: Heinrich-Böll-Stiftung (2015). Bodenatlas 2015. Daten und Fakten über Acker, Land und Erde (4. Auflage) (p. 22).

Per 1 liter of milk about 3 liters of liquid manure are produced in conventional agriculture.

Source: Pichler, A. (2017). Das System Milch. Dokumentarfilm, Eikon Filmproduktion und Miramonte Film.

The meat consumption in Germany is 88 kg per capita per year, in India it is 4 kg.

Source: Food and Agriculture Organization of the United Nations (2018). Food Supply - Livestock and Fish Primary Equivalent. http://www.fao.org/faostat/en/#data/CL [05. Juli 2018]

In 12 out of 21 cancers tested in 87 countries, a direct correlation was found with the consumption of animal products.

Source: Grant, W. (2013). A Multicountry Ecological Study of Cancer Incidence Rates in 2008 with Respect to Various Risk-Modifying Factors. Nutrients, Januar 2014, 163-189.

The livestock sector produces more greenhouse gas emissions than all global traffic.

Source: Rojas-Downing, M., Nejadhashemi, A., Harrigan, T., Woznicki, S. (2017). Climate change and livestock: Impacts, adaptation, and mitigation. https://www.sciencedirect.com/science/article/pii/S221209631730027X [19.07.2018] ; United States Environmental Protection Agency (2014). Global Greenhouse Gas Emissions Data. https://www.epa.gov/ghgemissions/global-greenhouse-gas-emissions-data [19.07.2018]

Due to fertilization with liquid manure, the EU limit value for nitrate is exceeded at 28% of the groundwater measuring stations in Germany.

Source: Bundesministerium für Umwelt, Naturschutz und nukleare Sicherheit (2017). Nitratbericht 2016. Gemeinsamer Bericht der Bundesministerien für Umwelt, Naturschutz, Bau und Reaktorsicherheit sowie für Ernährung und Landwirtschaft (p. 40).

89.5% of the world‘s fisheries are fully fished or overfished.

Source: Food and Agriculture Organization of the United Nations (2016). The State of World Fisheries and Aquaculture 2016. Contributing to food security and nutrition for all (p. 38). Rome.

77-86% of German pig farmers are colonized with the multidrug-resistant germ la-MRSA CC398, but only 0.5-1% of people without direct contact with livestock.

Source: Pestizid Aktions-Netzwerk e. V. (2017). Antibiotika in der Tierhaltung. Wie lassen sich Umweltbelastungen reduzieren und Resistenzen vermeiden? (p. 2).

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